EY continues to be a global leader in Accountancy Services. Their commitment to “Building a better working world” also includes a commitment to presenting their staff in the best possible light. The Auckland office has chosen Metro Headshots to be their preferred supplier for Business Portraits. Our job is to ensure all staff photos follow a ‘global look’ ensuring all Linkedin Headshot are consistent and professional.
The ‘Global Look’ is the tried and tested white background with a clean bright light on the subject. Not surprisingly a white background is the most effective way to get the most from your LinkedIn Headshot. You will get more connections and better relationships. Here is why.
Standout on that small screen
You will get more LinkedIn contacts if your photo stands out and is instantly recognizable. After someone has met you and wants to link to you or get more information, they will type your name into LinkedIn – probably on their smartphone. Six to ten names will come up with tiny images next to them. (If you don’t have a profile photo, forget about connecting.) If your profile photo is not recognizable, they will not link to you. By having a white background and a tight crop, there is no distraction from your face, giving you the largest chance of being recognized and getting the connection.
No Distractions for Viewer
A white background gives no distractions. A busy background is a distraction – especially on that tiny smartphone screen. I think a location-based portrait is better suited to a website, where a larger photo can be offered. Better to keep it simple and straightforward on LinkedIn.
A Pure White Background Says Professional LinkedIn Headshot
A professional headshot is essential to having a LinkedIn profile that is complete and effective. Every LinkedIn and social media expert we have interviewed says so. Selfies and amateur shots don’t have that pure white background. A LinkedIn profile pic with a white background makes it quickly evident that you made the investment in a professional LinkedIn Headshot. That meticulousness makes an impression on a potential employer or customer.